Marc Benioff, CEO of Salesforce (NYSE:CRM), has announced a significant shift towards autonomous artificial intelligence agents, named Agentforce. The announcement was made ahead of the company’s annual Dreamforce conference.

What Happened: Benioff emphasized the importance of “beginner's mind” as Salesforce pivots to Agentforce. This platform aims to allow users to create and deploy AI-powered agents that automate customer service tasks, the Fortune reported on Thursday.

Benioff’s announcement comes in response to a critical blog post by venture capital firm Andreessen Horowitz, which questioned Salesforce’s ability to stay competitive in the generative AI era. The blog post suggested that AI would fundamentally transform sales technology, posing a threat to established companies.

“It is about driving through the innovator's dilemma. The only way you're going to do that is with shoshin, a beginner's ...

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